102: Insiders Guide to Getting on Television
Brand Yourself, Get On TV, and Grow Rich!
Just one minute. Sometimes that’s all you’re given to sell yourself and make that lasting impression. To stand out from the crowd, you need to be rare, unforgettable, and indispensible – the key is to brand yourself. A personal brand is the unique image you create and maintain for yourself. It distinguishes you from the competition, whether you’re an entrepreneur wanna-be, a small business owner, a middle-aged divorcé in search of a date or a college student who’s looking to get a foot in the professional world. Having a personal brand will make you pop – even in the ultra-competitive television industry.
Brand Yourself, Get on TV, and Grow Rich! is an intensive, two-day class specially created to not only help you build your brand, but also teach you how to make it shine enough to blind every television producer with its fabulousness! And if you can catch the eye of the pickiest people in the most demanding of businesses, no one will be able to pass you up! Terence Noonan, four-time Emmy Award winner and executive producer of TLC’s hot new show DC Cupcakes, has produced hundreds of successful lifestyle, business, and brand segments for TV shows over the span of his fifteen-year career. He will facilitate the course with Body Language Expert Extraordinaire and NY Times Bestselling Author Janine Driver and teach you everything you need to know about the tough world we call the media industry – for example, television secrets only the pros know, how to form lasting relationships with producers, and what to do to turn your expertise into a TV career. Janine Driver will help you achieve your best individual overall appearance – the most confident body language, the most memorable tone of voice, the most powerful personal style – so you’ll look like a star wherever you go! During this class, you'll:
• Uncover your unique attributes and stand out in challenging economy and land a high paying client, customer, new job, or massive FREE media publicity for your company and watch your bank account grow
• Put yourself inside that talking box and promote your business, sell books, launch your iPhone app, or make your ex-business partner jealous
• Analyze current trends, listen to your clients and customers, and create a position that catapults you as the expert in your industry
• Monitor your competition effectively and you will become the go-to expert for the media, even if you have a newer company who is not doing as well as your competitor across the street
• Create rock-star counter-punch pitch ideas to regain lost business to your competition
• Define yourself by your passions and beliefs, and strive to incorporate them in your everyday decisions
• Use the right tools to make sure the producers and assignment desk editors are fully informed of your company or special event, but do it in a professional way so as not to drive them crazy
• Avoid the 2 biggest mistakes people always make when trying to read body language – and understand how it can sabotage your work interactions and personal relationships
• Gain dangerously powerful amounts of attention and buy in without raising your voice
• Project a positive first impression in less than seven seconds and discover Janine’s “7-Second Fixes” that lead to success every time
• Understand the best time of year to pitch a tv or radio show to get on air
• Change your pitch and tone of voice effectively when selling an idea to a producer over the phone that’s guaranteed to catch their attention
• Use the 5 insider tips on how to write mind-blowing press releases and radio pitches
• Avoid the top 10 biggest body language blunders when you finally get your big break
• Define your personal style (two words is all it takes!) and send a congruent message that you are an expert at what you do
• Steer clear of the most insulting things you can do to a producer
• Practice using the 3 back-stage rules that will practically promise that you’ll be asked back
• Blow the producers and audiences way by using the sure-fire success strategies when answering questions that catch you off guard
• Dress to impress mistake; What other so-called media experts aren’t telling you about the correct attire to wear so you always look like an expert
• Practice using the 6 strategies to getting booked on local and national TV
• Deliver your message succinctly and successfully in a practice pitch, then perfect your pitch and actually contact the local media with your idea
Day 1: The first day is all about you. We work on developing your personal brand along with creating strategies that will help to enhance it.
Day 2: The next day, you’ll take what you learn and apply it in practical exercises – all leading up to an actual pitch you will make to a real television producer.
The entire class will be filmed, including the feedback from Terence and Janine, so you can truly see yourself how others see you – before and after your transformation. Together, Terence and Janine will show you how to create the presence that will get you where you want to be, whether it’s on TV, on Wall Street, or even just on your boss’s radar screen. Be the best you can be with the confidence to know How To Get Yourself On TV!
Register today for our next course.
